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Jason Baumann

By April 28, 2017Graduate Stories
image consultant consulting consultancy first impressions LII London Image Institute Image & Me Style Infinity style coach
image consultant consulting consultancy first impressions LII London Image Institute Image & Me Style Infinity style coach

Jason Baumann

Managing Director of beU Models in Vietnam

“Personally, I am more confident in my choice of colours and style, while professionally, I am more confident of my suggestions to my clients from proven theories learnt during the course. I would recommend the course for its excellent learning atmosphere, highly knowledgeable trainers and convenient location in Asia.”

As a managing director of a very successful and well-known model agency, I have more than six years of experience in the fashion industry and as a result, am attuned to the latest runway trends, popular branding and also styles that reflect an individual’s personality.

I am also deeply involved in behaviour, etiquette and personal management training. These training courses have all been created by me and are often customised to suit the individual.

I have joined partnership in a fresh new Image Consultancy business, which will open early in 2017 and will be the first of its kind in my region.

So, as a refresher and update, I completed AIM’s Image Essentials for the second time in September 2016.

My ``Ah hah!`` moment during an AIM course...

The use of a client’s colours could either brighten their face or make them look sallow, and this in turn affects personal moods. Dress the individual and not just follow the latest trends.

The AIM course has benefited me personally and professionally in several ways...

Personally, I am more confident in my choice of colours and style. As a professional, I can more confident of my suggestions to clients from proven theories learnt during the course

The three most important things I did immediately after the course and why I did them were...

  1. Started to visually analyse staff members, even strangers on the street (a wonderful way to practise anywhere and anytime).
  2. Invited a friend in for a full image consultation (partly for practice, mostly to help him build his image for his business).
  3. Cleaned out my wardrobe (I needed the fresh start following what I had learnt)

Here’s what I accomplish within 6 months to a year after completing my course at AIM...

Registering a company name, travelling to AICI seminars and meeting with other consultants.

When my friends ask about my course learning experience at AIM, here’s what I tell them...

  1. Excellent learning atmosphere
  2. Highly knowledgeable trainer and a good team
  3. Convenient location in Asia

If there was something you could have told yourself before you started the course, what would it be?

I walked in the door with a clean slate and had little knowledge of the theories/practicalities of Image consulting.

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